I art directed photoshoots for OXO's Grilling Suite, developing a pre-production book to storyboard and select props and talent. I designed packaging for various grilling products, including structure design, design concept, final artwork, and digital renderings. Additionally, I created mock social media posts to showcase how the images would appear online and in ads.
I collaborated closely with OXO's Design Director and a food stylist during the photoshoots.
Packaging Design + Art Direction (all images) + Structure and Dieline Design
Art Direction
Art Direction
Art Direction
Art Direction
